The ZK Stack Content Experiment, funded under Community Activation RFP #2 (300,000 ZK total), successfully concluded its full 8 week run. Part 1 (broad community participation, December 2025) generated initial momentum, while Part 2 (focused high performers, 21 January - 20 February 2026) delivered scaled amplification and deeper narrative shaping.
Key Results, total of 17 participants (full period):
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429 submissions (176 in Part 1 → +253 in Part 2)
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788,280 views
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11,900 likes
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1,799 comments
The experiment exceeded mid-term projections, discovered sustained creative talent, and proactively shaped high-value narratives:
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ZKsync Privacy / Prividium (incorruptible finance)
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ZKsync as the Bank Stack (L2 Mullet hybrid institutional finance, institutional adoptions)
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ZKsync is more than just an L2 (ZK tech, Elastic network/atlas/comparison videos, what ZKsync changed, institutional why choose content, 2025 year-in-review threads)
Localized content in Turkish, Vietnamese, Hindi, and English memes/threads drove global reach.
Overview
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Amplify the ZK Stack ecosystem via coordinated content & engagement
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Discover creative talent for long term campaigns
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Onboard users through explainers, tutorials, and centered storytelling
Part 1 - high-volume open submissions (memes, QRTs, threads, short videos, localized explainers). Part 2 - focused support for top performers to deepen narratives and quality. Timeline: 8 weeks total (Part 1: Dec 2025; holiday break; Part 2: 21 Jan - 20 Feb 2026).
Full Period Progress and Content Themes, Community members submitted posts, memes, QRTs, threads, videos, and infographics across X (primary platform).
Content volume surged in Part 2 with more polished, narrative driven pieces.
Content Highlights by Narrative (examples)
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Privacy / Prividium: ZKsync Türkiye - Post about a16z research about prividium and privacy (18 Dec), Video art and information about TradFi-Privacy (20 Jan), Post about privacy (24 Jan).
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Bank Stack / Institutional Finance: ZKsync Türkiye - tweet about L2 Mullet: The Hybrid Structure of Institutional Finance (23 Dec), Post about bank stack (23 Jan), multiple ADI Chain + Mastercard/M-Pesa/institutional partnership posts.
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ZKsync > L2: ZKsync Türkiye - Post/video about what did ZKsync change?, Vid + ZK Tech, speed and comparison with other L2s, Post with video about why institutions choose ZKsync, 2025 brief summary as X Thread. Elastic Network (ENC) threads heavily featured ADI Chain as institutional infrastructure.
Memes and QRTs (led by DinoMaxZK) provided rapid amplification, while localized accounts extended reach into non-English communities.
Overview of Submissions
| Metric | Total |
|---|---|
| Submissions | 429 |
| Views | 788,280 |
| Likes | 11,900 |
| Comments | 1,799 |
Top Contributors (full period, ranked by Views)
| Rank | Contributor | Submissions | Views | Likes | Comments |
|---|---|---|---|---|---|
| 1 | Elastic Network (ENC) | 93 | 304,902 | 3,662 | 522 |
| 2 | DinoMaxZK | 112 | 126,949 | 2,997 | 506 |
| 3 | ZKsync Türkiye | 47 | 84,159 | 1,337 | 193 |
| 4 | neutize | 27 | 81,373 | 799 | 114 |
| 5 | VietnamPenguin | 20 | 46,068 | 503 | 60 |
| 6 | ZK_INDIA | 40 | 30,020 | 841 | 164 |
Individual Spotlights
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DinoMaxZK - Highest submission volume. Master of meme + QRT amplification, posts that kept ZKsync trending in everyday feeds.
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Elastic Network (ENC) / adichain_hub - Dominant thread creator. Delivered deep, high retention content on ADI Chain and institutional use cases.
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ZKsync Türkiye - Narrative architects of the program. Owned Privacy/Prividium, Bank Stack, and “ZKsync beyond L2” storytelling in Turkish + English, with strong video/art pieces.
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neutize - Viral single post performer (multiple 10k+ view hits).
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VietnamPenguin & ZK_INDIA – Excellent localized reach, translated complex topics effectively.
Challenges & Learnings
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Holiday slowdown in late December was real but fully recovered in Part 2.
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Views scaled dramatically, comment depth improved when threads/videos were used.
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Biggest win: Community members naturally gravitated toward the exact narratives ZKsync wanted amplified (privacy, institutional stack, ZK tech differentiation) without heavy top-down direction.
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Memes + localized content = highest ROI for awareness. Threads + videos = best for education/onboarding.
Geographic performance and growth insights
The program showed clear regional strengths and future opportunities:
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Turkey: Most consistent performer. Strongest narrative depth, steady growth in both views and comments. Excellent foundation for institutional storytelling.
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India: Reliable and steady. Good engagement on Hindi explainers and memes. Solid base with room to scale community size.
Conclusion and Recommendations
The ZK Stack Content Experiment delivered a clear, measurable, and repeatable model for community driven growth. We not only generated massive organic reach but strategically shaped the narratives that position ZKsync as the privacy first, institutional ready, ZK-native future of Ethereum scaling. Talent discovered in this program (especially DinoMaxZK, Elastic Network, ZKsync Türkiye, neutize, and the strong localized creators) is ready for deeper collaboration in future campaigns. The experiment is complete. All deliverables met.
Full raw submission sheet and top-30 individual post links available on request (same Google Sheet format as mid term). Plus Content Highlights by Narrative (examples) mentioned in report. All metrics pulled directly from the community submission form + X analytics. Questions welcome!
https://docs.google.com/spreadsheets/d/19Wie2WJCqi6slvs9pK1czTyL88A29V1YHyxsnFe_fxU/edit?usp=sharing
Madmaxx (ZKnomist)